20% More Efficiency, Zero Lost Packages, Zero Complaints—How CBRE Transformed Package Management with PackageX

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CBRE, a global powerhouse in commercial real estate, manages millions of square feet across industrial and corporate properties. Their job isn’t just managing buildings, it’s about ensuring operations run smoothly, efficiently, and without disruption.

‍This case study focuses on GETEC Park, a large multi-tenant industrial park managed by CBRE. Giuseppe Ponticiello, General Manager of Global Workplace Solutions in EMEA explained how their package processing relied on manual spreadsheets, leading to lost packages and tenant disputes.

The Challenge

For years, CBRE’s logistics team at GETEC Park relied on manual data entry in spreadsheets to track incoming deliveries. Every package required tedious logging, and there was no system to verify deliveries or resolve disputes.

The cracks in the system became impossible to ignore:

• Packages disappeared with no trace. No digital proof of delivery led to tenant disputes and frustration.
• Delays in processing. Rising package volumes overwhelmed the team, leading to backlogs and slow turnaround times.
• No real-time visibility. CBRE had no way of knowing where packages were at any given moment.
• Operational inefficiencies.Employees wasted hours on manual tracking, reducing overall productivity.

CBRE wasn’t just dealing with frustrated tenants, they were losing valuable time and efficiency due to an outdated system.

As package volumes increased, it became clear to Ponticiello that a more efficient and reliable solution was needed.

The Turning Point

Adopting PackageX

CBRE implemented PackageX Building Logistics to transform their package management from manual processes to an automated, digital workflow. Within 30 days, GETEC Park went from spreadsheets to a fully digitized logistics operation.

Game-Changing Features:

• Real-Time Notifications: Automated SMS and Email alerts that are customizable to match the brand’s voice, allowing tenants to decide if they want packages delivered or picked up.

• Powerful Analytics: The Building Logistics web app provides real-time insights into package statuses and trends, helping the tenant relations team stay on top of package movements.

• Chain of Custody: Every package’s journey is documented with real-time visibility, photo proof, and timestamps, ensuring accountability and transparency.

With PackageX Building Logistics, any employee can use any mobile device to scan a package label and automate the entire package management process.

The Result

The implementation of PackageX Building Logistics at CBRE led to:

• 20% Increase in Package Handling Capacity: Automated workflows improved processing times without the need for additional staff.

• Zero Lost Packages: Real-time notifications, proof of delivery, and a detailed chain of custody enhanced visibility and accountability.

• Rapid Adoption: With a less than 30-day onboarding period and no additional hardware needed, PackageX was seamlessly integrated into CBRE’s operations.